Crane: Unfold Your Story

A clear grasp of organizational identity has never been more important than it is right now. From branding and marketing to planning and alignment, we help schools build evolving solutions on the bedrock of enduring values.


We help our clients assert authentic value propositions, meet market and institutional challenges, and, most importantly, tell their stories.


We shape our programs around our time-tested process—but we also tailor each partnership to meet specific client needs.


The things we make take many forms, from printed viewbooks to overarching strategic recommendations. Each one is designed to build on your strengths.